Binance's Hold to Earn and Simple Earn are two different products, and their names are easy to confuse. Hold to Earn is a feature inside the Binance Wallet. You only need to keep eligible stablecoins in your wallet and activate the feature, and you will accumulate rewards hourly. There is no need to stake, lock up funds, or interact with smart contracts. Simple Earn, on the other hand, is a wealth management service inside your exchange account. It requires you to actively subscribe and comes in flexible and locked options.

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If you are asking about the one where you can "just leave it there and earn rewards without doing anything," that refers to Hold to Earn in Binance Wallet. Its first phase currently supports U, USDe, and USDS, with estimated annualized yields of about 1.5%, 4.75%, and 3.6% respectively.
Eligibility: Wallet Type and Asset Thresholds
The first requirement for Hold to Earn is wallet type. It requires you to use a "backed-up Binance Keyless Wallet." Binance's Keyless Wallet is based on MPC technology, where private key shards are managed without being directly exposed to you. If you use another wallet like MetaMask or Trust Wallet, you cannot participate in this feature.
The second requirement is a minimum holding amount. You need to hold at least 10 eligible stablecoins in your wallet, and after activating the feature, you must hold them continuously for more than 24 hours before your balance starts counting toward rewards. This means if you transfer in and immediately transfer out, or if your balance stays below 10, you will not earn anything.
The third requirement is regional eligibility. Binance product availability varies greatly by region. Some information suggests that users in the European Economic Area (EEA) may face different distribution rules because MiCA imposes additional requirements on stablecoin services. Whether you can see this feature and whether you can activate it depends on the region of your account. Being able to open the webpage does not mean you are eligible to use it.
How to Activate and Claim
The activation entry for Hold to Earn is inside Binance Wallet (Binance Wallet), not in the spot account or Earn page of the Binance exchange.
The general path is: open the Binance App, go to the Wallet section, find the Hold to Earn or similar entry, confirm that your wallet holds eligible stablecoins (U, USDe, or USDS), then click activate and accept the terms. Activation itself does not involve any on-chain transaction and does not require paying gas fees.
After activation, the system takes hourly snapshots of your wallet balance to calculate your average holdings and accumulate rewards.
Regarding reward claiming, some information indicates that rewards can be claimed after 8:00 PM Eastern Time every Monday (which is 00:00 UTC on Tuesday). Each claim requires paying a network gas fee. The form in which rewards are distributed (whether in the original asset or another token) and the specific interface entry for claiming may vary. It is best to refer to the actual options shown in your wallet. Different wallet versions may have different interfaces.
Where Rewards Come From: Not Generated by the Asset Itself
You need to pay special attention to the source of Hold to Earn rewards. Binance officially explains that these rewards are provided by partner promotional funds, not generated by the asset itself. This means the APR you receive is essentially a marketing incentive, not real lending interest or protocol income generated on-chain by USDe or USDS.
This has two practical implications. First, the displayed rate is estimated and subject to change, not a locked yield. Second, if the partner stops the promotional budget, or if your region no longer meets the campaign conditions, this reward may disappear or be adjusted at any time.
The 4.75% for USDe and 3.6% for USDS are competitive among stablecoin yield products, but you need to understand that the basis of this yield is not sustainable on-chain cash flow but subsidies. The sustainability of subsidies depends on the business decisions of the partner.
Exit: No Redemption Needed, but Two Details Matter
The exit logic for Hold to Earn is simpler than Simple Earn because your assets are always in your own wallet and have never been "deposited" into any contract.
To stop participating, you only need to turn off the Hold to Earn feature in your wallet, or transfer the stablecoins out of your wallet while the feature is active. Once your balance falls below the threshold of 10, no new rewards will accrue. Rewards that have already accumulated but not yet been claimed may need to be claimed before you transfer out the assets.
But two details are worth noting.
First, claiming rewards requires gas fees. If your reward amount is very small and gas fees are high, claiming may not be cost-effective. For example, if you hold USDS on the Ethereum mainnet, a single claim's gas fee could eat up several weeks of rewards. In this case, it is better to accumulate rewards over a longer period and claim them all at once, or wait for a time when gas fees are lower.
Second, wallet security responsibility remains with you. Hold to Earn runs inside the Binance Keyless Wallet, but you still need to ensure your wallet backup is secure. The feature itself does not increase the risk of assets being locked by a protocol, but the responsibility for managing your wallet's private key or recovery phrase does not transfer just because you participate in this feature.
Is It Worth Using?
If you already hold stablecoins in a Binance Keyless Wallet and do not plan to move them in the short term, Hold to Earn is a low-friction option: activate it once, then do nothing. Your assets can still be traded or transferred out at any time. The 4.75% on USDe is attractive among similar products.
If you have not used a Binance Keyless Wallet yet, creating a new wallet specifically for this feature, transferring assets in, and managing backups involves nontrivial effort. In that case, the flexible Simple Earn product in your exchange account may be more straightforward, with the trade-off being that your assets move from your own wallet to exchange custody.
If the stablecoins you hold are not among U, USDe, or USDS, you cannot participate for now. This list may expand in the future, but the timing and scope of expansion cannot be determined in advance.
One final point that is easy to overlook: the Binance exchange account also has something called "HODLer Airdrops." That is based on historical snapshots of your BNB holdings in Simple Earn and distributes airdrop rewards. It is a completely different product from Hold to Earn in the wallet. The two have similar names, but their participation conditions, asset types, and reward mechanisms are all different.

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References
- TokenPost·바이낸스 월렛, U·USDe·USDS 보유 보상 기능 출시…예상 APR 최대 4.75%, page published or updated: 2026-09-23; checked: 2026-09-25.
- Foresight News·币安钱包推出免存生息功能,持有 U、USDe 和 USDS 可获收益奖励, page published or updated: 2026-09-24; checked: 2026-09-25.
- Bitsonic·바이낸스 Simple Earn 코인 이자 예치 가이드 2026, page published or updated: 2026-03-07; checked: 2026-09-25.
- Binance·Simple Earn on Binance - Earn Crypto Rewards with Flexible Options, page published or updated: 2026-02-28; checked: 2026-09-25.
- TokenPost·Binance Wallet Launches Hold-to-Earn Feature for Three Stablecoins, page published or updated: 2026-09-23; checked: 2026-09-25.
- it boltwise·Binance startet 800.000 US-Dollar XRP-Rewards für RLUSD-Halter, page published or updated: 2026-09-23; checked: 2026-09-25.
- edaface·Binance Drop $800K XRP Rewards for RLUSD Holders, page published or updated: 2026-09-23; checked: 2026-09-25.
- Binance Support·Что такое аирдропы для ХОДЛеров Binance и как принять в них участие, page published or updated: 2026-04-26; checked: 2026-09-25.


